How can you detect overspam and remove the filter for over-optimization?

My website came under Yandex sanctions for over-optimizing texts on product cards. There are about 10K cards, the texts are unique, written by sellers.Question: how to determine which pages Yandex found spam on and is it possible to get out from under the filter without rewriting the texts? Maybe a 301 redirect helps? Answer First… Continue reading How can you detect overspam and remove the filter for over-optimization?

How to optimize H2-H6 headers and what keys to use for this?

How important is it to optimize H2-H6 headings and subheadings? And what keys should be used there from the collected semantics? Answer Headings H2-H6 help search engines understand the structure of the text on a website page, and also help the user navigate the site. Therefore, it is important to properly optimize headings on website… Continue reading How to optimize H2-H6 headers and what keys to use for this?

How long does it take on average for a young website to get its first traffic?

How long does it take on average for a young website to get its first traffic? And is it really possible to get it without a reference and PF cheating? How to assess prospects? Answer Getting first traffic for a young site very much depends on the topic and region. In addition, luck has a… Continue reading How long does it take on average for a young website to get its first traffic?

How to check the optimization of an article for keywords?

There is an article with 1800 characters. How to check it for SEO for keywords: are there enough of them, do they need to be collected additionally, etc.? You just need the algorithm itself.Then we will adjust the article in accordance with the data received. Answer The first thing to do is to analyze the… Continue reading How to check the optimization of an article for keywords?

How high quality and expensive should articles for purchased links be?

How advisable is it to spend budgets on writing quality articles with links? And is it worth blogging on other sites, such as reddit, VC and others with links to our site? Answer High-quality, expensive articles on donor sites can be really useful, but the need for them depends on the specific situation, the competitiveness… Continue reading How high quality and expensive should articles for purchased links be?

How to build a link strategy for a seasonal project?

There are IMs with different groups of seasonal goods. For such categories, we often start purchasing links a month or a month and a half before the season. Because of this, the link purchasing schedule is very irregular.Could such an intermittent and irregularly smooth link buying schedule harm seasonal products? Or is this type of… Continue reading How to build a link strategy for a seasonal project?

How to Analyze Google Traffic Drainage Using Search Analytics for Sheets

UPD: the entire process described below is now fully automated in . If a site has lost traffic from Google, and we don’t know what caused the drop, the first thing to do is determine a list of sagging pages and search queries that have begun to bring in less traffic. It is wrong to… Continue reading How to Analyze Google Traffic Drainage Using Search Analytics for Sheets

How to get to the TOP of Yandex for a branded HF request in 2 months

In June 2020, a client approached us for promotion with a non-standard task: he needed to get into the TOP for a high-frequency query with the name of a bookmaker’s office (hereinafter referred to as BC). The problem here is this: the niche for requests related to bookmakers is very spammy and competitive, and it… Continue reading How to get to the TOP of Yandex for a branded HF request in 2 months

How to get to the TOP for RF requests in two months or how we bypassed Lamoda?

In mid-September 2021, a client approached us for promotion with a website displaying men’s and women’s clothing. The task was to increase the level of traffic on the site with Yandex and Google. In this case, we will only touch on those works that allowed us to raise high-frequency requests to the TOPs in Yandex… Continue reading How to get to the TOP for RF requests in two months or how we bypassed Lamoda?